daniyal admaney: a product and experience designer trained in usability engineering. Creates systems, designs for scale, and prototypes in code, often with AI.

Football Manager, but for cricket. A calibrated match engine and 1,429 real cricketers. I scope, design and test it, and build it with an AI coding agent.

I designed the onboarding and calibration workflow for this research tool. It replaces three separate tools with one flow, plus a validation layer that pulls metrics from a consumer eye tracker to score calibration quality.

Scoring app for my team in Germany, designed for a scorer who is also playing the match, often in direct sunlight.

A product concept for finding people nearby to play casual sports with. I led the team, set the product vision and built its design system.

Designed an in-car interface from research, then compared touch, voice and multimodal input in a driving simulator with 27 participants wearing eye-tracking glasses. Voice was fastest and drew the fewest, shortest glances off the road. Touch was the most distracting.

As MixRank's only designer, I set my own priorities. Most of that work went into the dense data tables, which I redesigned into screens people could navigate.

The old site didn't clearly explain what MixRank does or who it's for. I redesigned it so the right buyers understood it in seconds. +11.5% conversion rate, +9% lead generation.